NAKED TRAILS


There’s nothing as freeing as hiking naked. But sadly, confusing laws and prudish cultural biases against nudity in America make it difficult for naked hikers to know which trails are safe.

So on National Nude Day, Bear Naked Granola stepped in. We partnered with Outside Magazine and, using their GAIA GPS app, set out on mission to blaze America’s first (un)official nude trails system, mapping the country one naked-friendly trail at a time. Learn more at BearNakedTrails.com



CASE STUDY





FILM





WEBSITE






THE BEAR NAKED BELT






THE GUIDEBOOK




CREDITS


ECD: Sam Shepherd
Senior Art Director: Katie DiNardo
Senior Copywriter: Kelley Barrett
Producer: Natalie Dahl
Designer: Kyle Poff
Director: LJ Johnson